Using the Force
Lakewood uses last year’s photos to make this year’s promotion look amazing. Well done BlueClaws.
How Voting Helps More Than The Results
Hockey’s Wichita Thunder are looping in fans on their Star Wars Night early with an on-line fan vote. This smart tool helps in a lot of ways beyond the data collection (names, emails, phone)…read more.
March 2014 Podcast
Pat and Jon discuss the NBA Dunk Contest and how it can be a model to improve your contests, and Promotions from Toledo Mudhens, San Fransisco Giants and Bud Light Canada. Tariq Ahmad joins us in Phone Tag to talk Sports and Social Media.
Staying Relevant in the Offseason
In every sport, teams spend more months of the year out of season than they do playing games. How you use that time to plan for the relatively short period of time you’ll be executing events makes all the difference. Scott Carter takes a look at how to best use the off-season.
Be Your Team’s Social Media E.X.P.E.R.T.
Quite simply, the more you use, share, read and interact, the more proficient you’ll become in the realm of social media. Scott Carter looks at how you can become an expert and add value to your team using social media.