Social Media

Dapper Cam in Springfield

Thunderbirds turned their cameras away from fans in this clever new CAM, complete with social media action and player integration and sponsorship activation. All the relevant Buzz Words in one promotion!

High Five – Portland Winterhawks

High Five is a game review series from Gameops.com reviewing ways teams make their show great. This review is from the Portland Winterhawks game on October 19th, 2019.

Spreading the Love

Houston MLS team finds a beautifully simple way to share a positive message with fans following the latest shooting massacres in El Paso and Dayton.

Mascot Mechanics

Wicall and Cudo boil down the mechanics of being a strong effective mascot character into 3 main traits: Be Aware, Be a Character and Be a Professional with 10 ways to keep your character focussed on success.

Using the Force

Lakewood uses last year’s photos to make this year’s promotion look amazing. Well done BlueClaws.

How Voting Helps More Than The Results

Hockey’s Wichita Thunder are looping in fans on their Star Wars Night early with an on-line fan vote.  This smart tool helps in a lot of ways beyond the data collection (names, emails, phone)…read more.

March 2014 Podcast

Pat and Jon discuss the NBA Dunk Contest and how it can be a model to improve your contests, and Promotions from Toledo Mudhens, San Fransisco Giants and Bud Light Canada. Tariq Ahmad joins us in Phone Tag to talk Sports and Social Media.