On Brand in Philly
Sixers know their Brand and build promotions and community involvement around it.
Adapting Halftime
Philly sets the stage for entertainment acts and they deliver.
Be Where Your Feet Are by Scott O’Neil
Scott O’Neil, CEO of the Philadelphia Sixers and NJ Devils, shares how to find regular, meaningful moments in an irregular life in his book “Be Where Your Feet Are”.
Sixers on the Front Lines
Teams are putting Frontline Workers at the front of the line with promotions and in-game moments.
June 2021 Party in the Back Podcast
Sixers CEO and Author Scott O’Neil joins the podcast to talk about his new book Be Where Your Feet Are. Plus Amanda Greco on mascot swaps, kid’s art and the collaboration between a Slam Poet and the ATL Dream.
Pandemic as a Promo
Three teams show how the pandemic has directed their promotions and premiums, including the @sixers, @memphisredbirds and @trashpandas.
Sixer Fix
Sixers simple and effective work around for a Cam.
Ring My Bell in Philly
The Sixers are keeping two traditions for their fans despite the pandemic.
