Philadephia Sixers

On Brand in Philly

Sixers know their Brand and build promotions and community involvement around it.

Be Where Your Feet Are by Scott O’Neil

Scott O’Neil, CEO of the Philadelphia Sixers and NJ Devils, shares how to find regular, meaningful moments in an irregular life in his book “Be Where Your Feet Are”.

June 2021 Party in the Back Podcast

Sixers CEO and Author Scott O’Neil joins the podcast to talk about his new book Be Where Your Feet Are. Plus Amanda Greco on mascot swaps, kid’s art and the collaboration between a Slam Poet and the ATL Dream.

Pandemic as a Promo

Three teams show how the pandemic has directed their promotions and premiums, including the @sixers, @memphisredbirds and @trashpandas.

Sixer Fix

Sixers simple and effective work around for a Cam.