Paul Dickson has written the first full biography on legendary baseball impresario and innovator Bill Veeck.
Rebrands, jerseys, Base-Running and Military….these Dogs do it all.
Epic search for 2-star Google reviewer leads to promising promotion.
Veeck’s classic handbook on innovative sports marketing.
Fun is good is ideal reading for anyone who wants to get more than a paycheck out of their life’s work, and is even more for anyone working specifically in sports marketing and promotions. Cudo reviews the book.
Jon Terry from SRO Agency joins the February 2018 Podcast to talk about the life of Rick Hader.
The boys are back after 5 long months off. Cudo and Walker reunite to talk about the Charleston Riverdogs’ follow-up on Disco Demolition Night, industry trends for generating revenue with non-game events, promotions around baseball and more.