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PULSE: Star Wars Night

Star Wars Nights are a sports marketing phenomenon. We take the Pulse from dozens of teams with examples, insights and inspiration to make your fans feel the Power of the Force!

November 2021 Party in the Back Podcast

Wreaths Across America’s Sean Sullivan helps us find the right tone for Military Appreciation night and Rob Wicall joins the Party to look discuss Kraken, Tacos and Wicked Big things.

April 2021 Party in the Back Podcast

MILB’s Ben Hill and Rob Wicall join host Jon Cudo for the Party in the Back Podcast. We discuss MLB realignment, sports promotions, mascots and more. Plus the introduction of new correspondent Harry Hill.

Dog Days

Dog Days. The background on the battle.