Savannah Bananas owner Jesse Cole joins the Party in the Back podcast. Jesse is the author of “Find Your Yellow Tux” and the engine behind the fun for minor league baseball’s wildest show. The Bananas have sold out every game since their first season and now have a waiting list in the thousands. Plus Rob Wicall on Kid’s Day promotions and fan cutouts.
Author Josh Pahigian looks at 101 Ballpark Wonders which is a great game operations and entertainment primer to find ways to make the most of your stadium and its people.
Paul Dickson has written the first full biography on legendary baseball impresario and innovator Bill Veeck.
Veeck’s classic handbook on innovative sports marketing.
Fun is good is ideal reading for anyone who wants to get more than a paycheck out of their life’s work, and is even more for anyone working specifically in sports marketing and promotions. Cudo reviews the book.
Iowa State University Goes Big…and Viral…plus Twelve Commandments from Bill Veeck.
The Arena Author Rafi Kohan discusses his new book in the inner working of sports on the September 2017 Podcast.