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albuquerque Isotopes

Secret Handshakes

Secret Handshakes are not limited to literal handshakes. We look at how these next level promotions can build a bond with fans and create a sense of exclusivity, camaraderie, and unity.

September 2023 Party in the Back Podcast

Jon Cudo and Rob Wicall talk about Secret Handshake promotions and their role in building exclusivity and unity with your fans. Hear how these promotions can turn customers into family, plus the amazing draft story of Japanese Hockey Legend Taro Tsujimoto.

July 2023 Party in the Back Podcast

Rob Wicall joins Host Jon Cudo to discuss the audition process, with insights for building a successful process for teams and tips for those auditioning. Plus the value of the Secret Handshake promotion and more.

Art Night in ABQ

Isotopes look to lure in art ant artisans with their ode to Art Night.

April 2021 Party in the Back Podcast

MILB’s Ben Hill and Rob Wicall join host Jon Cudo for the Party in the Back Podcast. We discuss MLB realignment, sports promotions, mascots and more. Plus the introduction of new correspondent Harry Hill.

July 2020 Party in the Back Podcast

Glenn Street joins the Party to discuss his journey from mascot to costumer, a new product designed to sanitize costumes and an important mascot tip for performers to keep at top of mind.The MiLB scribe Benjamin Hill looks at the season we are missing in Minor League Baseball. Ben notes some top promotions he’s missing and picks the Water Cooler Moment of the Month.

Skit Highlights in ABQ

ABQ repackages mascots skits for social media to help fans recall the fun at the ballpark.