September 2020 Party in the Back Podcast

Andrew Isaacson from The Famous Group joins the party. He talks about their new virtual fan solution Thunderdome created for WWE and how the pandemic pushed them to build a better virtual fan solution. Plus Rob Wicall on evolving mascot costumes, bubbles and a look at the best Water Cooler Moments in August.

Andrew Isaacson from The Famous Group joins the Party to talk about ThunderDome, the latest virtual fan solution developed for WWE. We look how the pandemic forced everyone to approach audience participation in a new way. Plus how The Famous Group continues to innovate weekly with this new engaging technology, which is likely here to stay. Great talk with this industry leader.

Then we party with Rob Wicall who looks at how you can/should update your mascot costume look over time. Rob also helps us pick the best of the best Water Cooler Moments from August.  Rob also grew a beard.

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The Party in the Back Podcast:  If Sports Marketing was a mullet hairdo this podcast covers ‘The Party in the Back‘. We’ll let someone else do the data, analytics, spreadsheets and budgets… We’re talking about the FUN: In-game contests, theme nights, mascots, dancers, social media, atmosphere and giveaways. Join us at the Party in the Back for our monthly discussion with industry leaders on the fun side of Sports Marketing.

Time Codes

  • coming soon

Find the Podcast on iTunes or use our RSS feed directly.

The Party in the Back Podcast on Gameops.com – iTunes

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