September 2018 Podcast

Charlotte Checkers VP Paul Branecky talk about their 2018-19 promo calendar. Rob Wicall joins to look at the cost of upsetting Millennials and the value in mascot playoff beards.

Charlotte Checkers VP Paul Branecky talks about their 2018-19 promo calendar, including their playful Tribute to Buffalo, a Miracle on Ice Tribute and how their bored graphic designer started an entire promotion while playing around with their team logo.

“So he took it and tweeted it…of course it blew up and had a ton of engagement.  ..so we have a Gozilla Night now.”

Rob Wicall is back to talk about game ops including a look at the Montgomery Biscuits’ promotion that will have Millennials up in arms (after their naps) and a mascot going the extra mile during the playoffs.

Wizardry: Toledo Walleye Turn A Promotional Night into a Promotional Weekend.

Mascot Extra Effort: Ringo Grows out his Beard

Biscuit Participation: Pissing off the Millennials

Last Month on the Podcast – Cameron Hughes joins to talk about the importance of having fun with your contestants, the importance of making them the star, and the value of letting a contestant lose. Ben Hill shares his experience as a contestant and what helped best prepare him to shine. Ben talks about creative prizes and the fan engagement. Ben talks about his trips to Asheville, Dayton, Fort Wayne and Lansing. Former mascot David Stogdill talks about the ups and downs during his journey as a professional mascot, along with fun stories from his 20 years in sports.

Time Codes

  • coming soon

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November 2019 Party in the Back Podcast

Amanda Greco joins Jon Cudo for a look at some of the best in 2019 as we move into the final weeks to nominate for the Best of 2019 Awards. Plus thoughts on ‘Best Practices’, authenticity, Baby Sharks and much more.

August 2018 Podcast

Cameron Hughes, Ben Hill and David Stogdill join the podcast. We look at contests and contestants, along with preparing them and prizing them for maximum effect. Stogdill talks about his new book on his mascot career.

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