Day 3 in our week series features from the Charleston Riverdogs, South Atlantic affiliate of the Yankees owned by The Goldklang Group (including Bill Murray and Mike Veeck).
The team’s promo calendar offer a bunch of clever promotions to fulfill their year-long mission to Make Fun: RiverDogs believe that we can create a better, happier, more joyful community by helping people “Make Fun.”
And what’s more fun than sitting on a Moon Pie….I mean, right?
World’s Largest Moon Landing (July 20): A moon celebration unlike any other in Minor League Baseball starts when the first 1,000 fans receive a RiverDogs souvenir moon shirt. Moon trivia, moonwalking and Moon Pies all lead up to the end of the seventh-inning stretch, when all fans in the ballpark will simultaneously “land on their moon,” creating the world’s largest moon landing. PLUS, in honor of the original moon landing, if the game lasts shorter than Neil Armstrong’s 2 hours, 31 minutes and 40 seconds on the moon, every fan will go home with a voucher for another RiverDogs game.
Stay tuned all week as we look how the team is making fun:
- Read our review of Mike Veeck’s Fun is Good Book
- Don’t miss Ben’s Biz (Ben Hill on Twitter), the top MiLB writer who chronicles the wackiest of sports promotions.
- The Riverdogs are no stranger to Award Winning Promotions. Including as a finalist for last years MILBY’s and the 2018 Best Game Promotion on Gameops.com.
- See more promotions from the Riverdogs we have mentioned: Tagged RiverDog posts.