Chucking Pucks Virtually

The Fayetteville Marksmen delivered this Chuck-a-Puck variation while also ruining a Staff Party, find out how.

Dead giveaway that we REALLY like a promotion when it lands on the Water Cooler pages three days in a row. Here is our final tribute to Fayetteville’s big virtual opening night from December 31st.

The team had posts featuring virtual introductionsa jersey raffledance camsservice salutessponsor thanksyear-in-review videos, a push to sell tickets to opening night in 2021 and stick taps to their fans for their support.  Plus ceremonial puck dropplayer thank you messages to fansDance CamPet CamSimba Cam and a performance from their dance team.

And they generated some revenue with a Virtual Chuck-a-Puck**. The team had several puck packages sold online including various numbers of pucks, tickets and shirts.  For their opening night one of their staff threw all the pucks at their targets, captured and shared on video for fans.  Winners were show on the video and with a tweet.

***Full disclosure, here at we bought a pack or 5 pucks from our staff 401K plan, looking to win the $100 prize for a big non-virtual staff party.  Whoever threw these pucks really let us down. In a testament to our love of this promotion we still posted the results despite the poor throws costing us a large spread of beer and pizza for an upcoming staff party.

More on Chuck-a-Puck: Plus is a network to enhance the fan value of events.  Twice a month we gather for an hour-long discussion on an industry topic with a special guest to share their insights. Leaders like Zack Frongillo (Savannah Bananas), Steve Johnston (Kroenke Sports), Claire Czerniuk (Detroit Pistons), Zoltan Berensci (Harlem Globetrotters), John Franzone (Tampa Bay Lightning), Tyler Ferraro (Vegas Golden Knights), Maurice Brazelton (Sacramento Kings), Jackie Maldonado (Houston Texans), Todd Bosma (Portland Trail Blazers), and Anton Wright (MLSE) have discussed a wide range of industry topics.   Free One Month Trial is available now on PLUS.

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