March 2023 Party in the Back Podcast

Every mascot wears a mask cloaking their identity. Colts’ mascot Blue removes his mask to help kids in powerful way. Trey Mock joins the Party in the Back to explain.

This month’s Party in the Back Podcast features Trey Mock from the Indianapolis Colts. 

He has opened for Jimmy Buffet, been inducted in the Mascot Hall of Fame and has over 8 million TikTok followers, but he values the impact of a simple hug more than all of it.  Trey shares his background and the “WHY” behind what he’s doing.

Trey Mock is one of the few performers who doesn’t hide his identity behind the mascot.  He actually has been removing his head at school shows to underscore the importance for kids not to hide behind a mask.  


hey, human. just poppin in to remind you that YOU ARE AMAZING. @lennnie and I are so proud of you and we love you so much. for more information about #kickingthestigma checkout my bio

♬ original sound – Blue

While Blue is well known for slapping a whipped cream pie in people’s faces, the character takes his role as a bridge between the football and the community seriously.  While the pies help gain followers, it is what he’s doing with the followers that piqued our interest.

It is the rare mascot interview advocating smaller gestures over large, giving over taking and encouraging performers to take off their heads to break through….and you will not want to miss it.

And perhaps most of all….don’t be the first to let go of a hug.

Thanks for listening and sharing the podcast.  

Related Links

  • Last Month on the Podcast: Portland Pickles VP Ross Campbell shares the value of FUN, the joy of exploding a whale and how to find your lost luggage. Plus Jonny Greco gives “Good Show” on the value of Evaluating your presentation.
  • One Year Ago on the first episode of the Party in the Back Podcast: Sean Culkin, Adam Goldberg and Kristin Thompson talk about Sensory Nights. Sean shares the work Kulture City is doing to create understanding and develop tools like Sensory Bags and Sensory Rooms. Maine Mariners’ Adam Goldberg and Roadrunners’ Kristin Thompson discuss their in-game accommodations.
  • Five Years Ago on The Podcast: Finding an Emotional Connection with Fans and BREAKING NEWS that may affect your next giveaway.
  • Bromley Lowe – The YoJo Show – Fans witnessing Bromley Lowe’s final moments as a Major League Baseball mascot saw him taking off his size 22 floppy shoes and leaving them on the pitcher’s mound. But that wasn’t the end for Bromley as a performer…it was just the beginning.
  • Between the Fur: Trey Mock – Trey Mock takes a non traditional approach to influence Colts fans in and out of the stadium. The interview with Kenn Solomon reveals his story.
  • Blue on Twitter
  • Blue on TikTok
  • Blue on Instagram

Recap: Social Media Trey Mock

RSS Feed

The Party in the Back Podcast:  If Sports Marketing was a mullet hairdo this podcast covers ‘The Party in the Back‘. We’ll let someone else do the data, analytics, spreadsheets and budgets… We’re talking about the FUN: In-game contests, theme nights, mascots, dancers, social media, atmosphere and giveaways. Join us at the Party in the Back for our monthly discussion with industry leaders on the fun side of Sports Marketing.

Time Codes

  • 14:00 – The humanity of a mascot
  • 18:00 – The Evolution of School Shows
  • 33:00 – How Blue uses TikTok to expand the audience he can speak to on more important topics
  • 42:00 – Why do we have these mascot rules?
  • 45:30 – The origins of his High School Show
  • 52:30 – The Top 4 things a mascot should never do, leading to removing his costume head
  • 57:00 – Throwing up in costume
  • 1:01:00 – The fan interaction that changed everything for Trey

Find the Podcast on iTunes or use our RSS feed directly.

The Party in the Back Podcast on – iTunes

Perhaps the hardest part of this interview was seeing Trey with a mustache.  😆 

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September 2022 Party in the Back Podcast

This month we Party with Timberwolves VP of Fan Experience Jeff Munneke. Munn shares the Wolves plans for random acts of kindness, the importance of listening to your fan base and the value of a good swim cap. Plus a dose of crowd igniter Cameron Hughes.