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June 2019 Party in the Back Podcast

June 2019 Party in the Back Podcast. We launch the rebranded podcast with Rob Wicall, Chris Grosse and Martie Cordaro.

If Sports Marketing was a mullet hairdo this podcast covers ‘The Party in the Back‘. We’ll let someone else do the data, analytics, spreadsheets and budgets… We’re talking about the FUN: In-game contests, theme nights, mascots, dancers, social media, atmosphere and giveaways. Join us at the Party in the Back for our monthly discussion with industry leaders on the fun side of Sports Marketing.

For over 8 years the Gameops.com Podcast was a monthly staple of the site, now we have rebranded the podcast with a new name. This month we get everyone up to speed with the change and where it came from with Rob Wicall as our focus group. 

Then we talk to Chris Grosse from Penn State University whose clever tweet was the Impetus for the name change. Chris also shares some sports marketing savvy and his Promotions 360, which is a technique to make your next idea all-encompassing.

Then we grab a couple minutes with the Omaha Storm Chasers Martie Cordaro on their successful Omaha Potholes Night (featured in this month’s High 5 Article).

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Related articles

February 2021 Party in the Back Podcast

Savannah Bananas owner Jesse Cole joins the Party in the Back podcast. Jesse is the author of “Find Your Yellow Tux” and the engine behind the fun for minor league baseball’s wildest show. The Bananas have sold out every game since their first season and now have a waiting list in the thousands. Plus Rob Wicall on Kid’s Day promotions and fan cutouts.