Great program aided by some simple outreach here on Twitter. These every game hits are always a win for everyone involved. You get the chance to thank a member of the military, partners often love being involved and the crowd always gives a warm cheer for the moment.
Programs like this can often define who you are in the community as well. Great example is the Tampa Bay Lightning and their every game Lightning Community Hero Award moment. You can read more about it in our great interview with John Franzone.
Hey, #CurvePA! Help us honor our vets and military members this season with Martin's Hero of the Game! Each game we want to honor a different hero and we need your help finding them.
Contact Annie at firstname.lastname@example.org or 814-238-3126 to nominate a hero! 🇺🇸 pic.twitter.com/6SLwHfD4nz
— Altoona Curve (@AltoonaCurve) March 29, 2019