Nice promo with the pre-game concert and retail bobblehead option in Brooklyn scheduled for July 14th.
Great side benefit to hiring a band, they are receiving lots of coverage from music publication about the concert…pulling in a different audience.
The even also (expertly) connects in a tye-dye baseball giveaway, pre-game yoga, fireworks, custom jersey auction and, of course, its Vegan Night.
The K-Wings Hockey team had similar success with their Dead Night last year.
