Love this activation from the Sixers, squeezing every once of noise out of the fans for this Free Throw attempt by Giannas.
We covered previously here as a Best of 2015 Award Winner, this promotion is the simple connection between free food and fans attempting to distract a shooter.
- Chick-fil-a Fowl Shot – The Chick-fil-a Fowl Shot is an in-game promotion where the Wizards ask their fans to make noise when the opponents are shooting free throws in the 4th quarter. If the opponent misses 2 free throws, then everyone wins a chicken sandwich.
And for anyone in your sponsorship department they are LOVING the national broadcast explaining it and giving the free plug worth hundreds of thousands of dollars.
- Simple, clear instructions.
- Fans win for being more involved and creating a home court advantage.
This is a powerful example of great game presentation.