Rob Wicall leads a discussion on how to build a successful end of game playbook to get the most out of your elements.
Sacramento Kings Game Director Maurice Brazelton shares best practice, insights, and the value of cue-to-cue rehearsals.
Farren Benjamin and Alexandra Pope discuss ideas that connect social media LIVE to your in-game using the powerful Tagboard software service.
Amanda Greco and Tyler Ferraro lead a discussion looking at punchy clever sponsor triggers. We look at why they work and how to build them.
Mascots from all around the world of sports collaborate on mascot props, led by Jeph Harris and Jacob Mosteller.
Cameropn Hughes is no stranger to drawing a passionate response from fans. This huddle looks at finding ways to emotionally connect with your fans through your show.
Harlem Globetrotters Zoltan Berencsi joins to talk about building game experience traditions. We looked at several traditions from the Trotters and sports, why they are important and how to build them.
Jackie Maldonado and Andrew Johnson explain how they help bring Home Field Advantage to the Houston Texans.
Covering the half-court shot is just the beginning and Todd Overton fro FUGU explains how to make your next big indemnified prize promotion great.
John Franzone from the Stanley Cup discusses building your show when your team is winning, Pre-game Pumps, watching the game like a fan and owning the exclusive right to play Thunderstuck.