Best Water Cooler Moment of 2020

Best Water Cooler Moment of 2020: The Kawhi Welcome Back Lighting Package from the Toronto Raptors.

  • Finals – voting ended November 30

The Toronto Raptors have won the Best Water Cooler Moment of 2020. Monday thru Friday on we feature something a team did that got their fans talking. During 2020 the guests on the Party in the Back Podcast selected their favorite moment of the month. Then in November our readers voted from a bracket of those highlights to determine our winner.

The Raptors welcomed back Finals MVP Kawhi Leonard with a custom lighting package retracing his steps and shot in the final seconds of their game against the Philadelphia 76ers.  This goosebump-inducing moment is the perfect example of a Water Cooler Moment. A production element that gets people talking around the Water Cooler the next day. Bill Veeck noted that is the ultimate test of a promotion: word of mouth affirmation.

Congrats the Toronto and their excellent staff.

FINAL Round: Hometown Hero with Boston Celtics vs Spotlight Return of Kawhi in Toronto

Celtic Heroes Among Us (Celtics continue efforts to honor the heroes among us during the shutdown.) vs. Raptors illuminate Kawhi’s return with smart programmed lighting package that really shines [Lights Take the Spotlight in Toronto].

See how we got here with Best of Water Cooler 2020 Bracket One and Best of Water Cooler 2020 Bracket Two Plus is our value-added membership site. It is a network to enhance the fan value of events.  Three times a month we gather for a hour long discussion on an industry topic with a special guest to share their insights. Leaders like Claire Czerniuk, Jonny Greco, John Franzone, Barry Anderson, Colleen Flynn, Rob Wicall, Todd Bosma, and Kari Norvell have discussed topics from dance teams to creating custom music. November calls feature Mega-Promotions with Todd Overton from Fugu, Home Field Advantage with Jackie Maldonado and Andrew Johnson from the Houston Texans and a Roundtable where our members will workshop their own ideas with the Plus Network.  Free One Month Trial is available now on PLUS.

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