Essays & Writers
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Special news stories, Guest writers, and Essays
Phillie Phanatic Mascot Tips
A great video on the Phanatic includes fantastic tutorial on mascotting for teams and performers.
Selling the Experience
Next time you stroll across the ice, walk the warning track or toss an errant ball at the hoop before a game remember that access is special and most lifelong fans have never have that chance. Find out how teams are creating memorable experiences.
Categories: Baseball, Basketball, College, Contests and Promotions, Football, High School, Hockey, marketing, Soccer