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Interview Home

Gameops.com conducts a monthly interview covering some aspect of the sports entertainment and operations community. On this page you will find a link to the most recent Gameops.com Interview, as well as links to nearly 60 interviews with Industry Leaders from our archives.

Read this month's interview or check out any of archived interviews using the following links.

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PWP President Pat Walker joins Gameops.com for the March 2008 interview. Pat is a veteran Game Operations Director in the NBA who recently started his own consulting business. Find out how Pat got started along with tips for rookies and veterans in the game operations. Also look for upcoming guest columns from Pat on Gameops.com

 


You've plotted every detail on your contest, crossed every t and dotted each i....yet something went wrong. Often times your contestants didn't follow the instructions or understand the contest. Find out how to best Brief your Contestants in this month's Gameops.com Essay: Briefing 101. We also provide yout Six UPS, on how to improve your contestant Briefings. Submit your own secrets and improve on the method and Gameops.com will send you gift.    
While researching for promotions to add to our Promotions Database, once name kept popping up: Benjamin Hill. As it turns out, Benjamin is a writer for MLB.com who writes a great weekly column for minorleaguebaseball.com covering promotions around the minors. Read more about Benjamin Hill in the Gameops.com June Interview. We go behind the mask with the legendary NBA mascot performer Michael Zerillo who recently retired after 16 years with the Hornet's franchise. Get the inside sccop from the Man of Teal on life as an NBA mascot.
Former Spurs Mascot Tim Derk talks about his new book, "Hi Mom, Send Sheep". He claims to be the creator of the Wave as well as the World Sexiest Cheerleader. Get the story on this 30 year veteran of professional cheerleading in the February 2007 Gameops.com interview with Krazy George.
Chris Peace from the Gwinnett Gladiators shared his experience from their recent World Famous Runaway Bride bobblehead promotion and he joins us for the April 2006 Gameops.com Interview. Peter Sorckoff rejoins Gameops.com six years after his first interview to compare hockey and basketball productions.
Jarrod Wronski from SportsAnnouncing.com joins us to talk about PA annoucing. Get more on sports announcing and Jarrod's Top Ten Tips in this month's interview. Dominic Latkovski joins us to talk about the BirdZerk! and ZOOperstars! shows. He also shares the keys to starting up a new act in sports.
Get a Job in Sports
Our Job Boards continue to be a popular page on our site. This month we have added a page with several job links, interviews, stories and more
Editors Choice
After more than six years and over 60 interviews we take a look back at the best interviews.

Editor Jon Cudo writes about the growing use of use of circus time outs.

Gameops.com takes and in-depth look at Mike Veeck's Fun is Good
Evan Dabby of MLS
Find out what the MLS is doing in regards to game presentation.
Move over Canton and Cooperstown, there is a new Hall of Fame for the legendary performers in the world of fur. Raymond Entertainments join us to discuss the Hall of Fame in the May 2005 Interview.
Editors Choice
After more than six years and over 60 interviews we take a look back at the best interviews.
The Pepsi Ice Girls
Read how the NY Islanders turned a league mandate into a sponsored entertainment element.
Larry Blocker, Miami Heat
The Ice Cream Man is coming! Larry Blocker delivers the ice cold goods on the Heat's Ice Cream Truck Summer Marketing.
Hockey 101
Kentucky Thoroughblades VP Eric Bonanno talks about Hockey 101 (actually called AHL Rules), a promotion that doubled their attendance and grew their audience.  This promotion can be adapted to any sport. 
Co-director James Phillips from the documentary film Behind the Mascot talks about the movie (now with several updates from the movies release)
Dayton Dragons
A behind the scenes look at the award-winning Dayton Dragons game opeations

Jon Spoelstra
Sports Marketing author Jon Spoelstra helps Gameops.com celebrate our 5th year with an insightful look at game operations.

The Colorful History of Touring Acts
Act representative Jon Terry of SRO Productions shares his interest in the history of touring acts in this insightful look back.
Promotional Nights
A promotional night can be a theme night, Holiday celebration or a premium item. enhancing your game presentation with Promotional nights
Creative Roundtable
Industry experts talk about the value of creativity and how to tap into the creative juices of your staff.
Creating Celebrity with the Coyote
The San Antonio Coyote tell us why he won't move down the couch for anyone. Grab your feather duster and read on.
The Scoop from the Coop
We celebrate 4 years on the web with the founding fowl of game operations and entertainment, Ted Giannoulas. Find our what's changed the most in Ted's 30 year odyssey and what makes a great mascot.
Card Stunts with Joe Kivett
Jote Kivett know how to make the biggest fan interactive signage and entertainment events in sports....and he tells us his secrets.
Getting Wild at the "X"
Minnesota's newest team the NHL Minnesota Wild is profiled in our December Interview.  Read this extensive 3-part interview.
  • Brett Rheinhardt
    Leading aerial stunt producer Brett Rheinhardt talks about adding aerial stunts to sports events.
  • Air Camp With Signs and Shapes
    The mascot air camp continues to grow, find out what's in store for the camp this year with the crew from Signs and Shapes.
  • Baby Races
    Glen Gower from the Ottawa 67s joins us to discuss their successful Baby Race.
  • Fan Giveaway Saftey
    Homer Simpson inspires a look at fan safety during those ubitquious t-shirt giveaways.
  • Inflatables
    Inflatables are portable, sponsorable, visible, and customizable.  Find out all about them from IDG boss, Shawn McEachern
  • Rotation with Frostie
    Myrtle Beach Pelicans impresario David Frost discusses the effort he and his staff put into providing a fresh look every night by rotating different contests and promotions each night
     
  • Honoring Players
    We welcome Bosma and Bivona from the Blazers and a former Wolves VP Charley Frank to discuss how they paid tribute to players under very different circumstances.
  • Greg Coleman from the new Golden Baseball League talks about the new league, his backgorund and what elements of the league's entertainment focus will be most successful.
  • Job Hunting with Buffy
    Buffy Filippell is the number one source for connecting teams and sports executives.   Read all the insights of the sports employment guru.
  • The Ultimate Sports Road Trip
    121 teams, 49 cities and one Gameops.com Interview. Get the take from two guys who have literally seen it all.
  • Promotion Marketing
    President of the Promotion Marketing Association, Pat Fallon talks Promotion Marketing in our featured content.
  • David Horowitz: History and Sports
    A look at the interesting cultural connection between sports and American History. The article also opens the door to a new way to think of your team and it's role in the community.
  • YoJo!: Read how one former MLB mascot has traded in his feathers for his own educational mascot.
  • On Life and Sports
    University of Oregon Warsaw School's Rick Burton on the connection between life and sports.
  • Karaoke in Sports
    Greene Creative Services President, Fred Greene, the original creator of Fantasy Play-by-Play®.  We look at potential uses of Karaoke in sports.
  • Orlando Magic's Pat Williams talks about his book "How to be Like Mike"
  • In the Tub with Craig Wolfe
    Get the latest on the man with the hottest premium in sports....Celebriducks.
  • The Music Man: Scott Beaty
    Get the musical low down from Charlotte's Scott Beaty.
  • The PA Guy Kevin Kelleher
    Kevin discusses all things PA.
  • Twins' Patrick Klinger
    Twins' Marketing guru Patrick Klinger shakes off contraction talk and focuses on promotions and premium that keep Twins fans coming back for more.
  • Chuck-It with Scott Sproat
    Find out how the Komets is freshening up their Chuck-a-Puck promotion and why he thinks it can works in any sport.
  • Pryrotecnic Primer
    Get all the Pyro terms from Pyro pro Terry Ritz of Pryritz Pyrotechnic. Learn to communicate like a pyrotechnic pro, including terms like "Flowering gerb" ,"30 mm bombette plates", and "Holy Shit...RUN!"
  • Lasers
    Lasertainment's Gary Evans.  Laser technology breakthrough and how lasers can be used to enhance you game.
  • Insuring a Successful Promotion
    Todd Overton from SCA Promotions talks about using prize indemnification to lure sponsors and excite your fans.
  • Winnipeg Blue Bombers' Brenda Bourne
    We take a look at football north of the border with Bombers Entertainment director.  Brenda shares the secret to Christmas in July, midget wrestling, and how to please 800 sponsors.
  • Green Ice in Kalamazoo
    K-Wings' VP Stephen Doherty talks about the promotion that has helped the K-Wings sell out their March 17th game for 20 years in a row. 
  • Insuring a Successful Promotion
    Todd Overton from SCA Promotions talks about using prize indemnification to lure sponsors and excite your fans.
  • Raymond Entertainment Group
    David Raymond continues to be out in front of the sports entertainment world.  Find out what the original Phillie Phanatic, the one-time Sport and current Emperor of Fun & Games at Raymond Entertainment Group is up to now.
  • Prep Sport Biz
    Read about Jeff McCauley's program which earned the Innovation in Marketing Award from the Marketing Education Association.
  • Warriors Internet Cafe with Joe Azzolino
    Last season the Golden State Warrior's Game Operations staff undertook a massive project.  The creation of an in-arena internet connected area for fans. 
  • New Year's Ideas
    Six teams have joined us each outlining their plans for New Years Eve games.  Find out what's planned and being planned around sports. 
  • Ron Seaver
    The President of the National Sports Forums talks about the 2002 Forum in Houston
  • Acme Mascot's David Raymond
    Acme Mascot's Director of Fun and Game and legendary mascot David Raymond had a lot to say.  
  • Maximizing your mascot program
    Veteran of the mascot business, Erin Blank talks about the three keys to a successful mascot program and how to handle those pesky lawsuits.
  • Audio Systems
    Game Ops Commander's John Jackson discusses the powerful game operations tool.
  • Hockey Presentation
    Innovative hockey presentations with Nashville Predator's Jim Hennessey
  • Fan Loyalty Programs 
    Fan loyalty programs like FanCard by AIM Technology and how they can add to your game day promotions.
  • Conventions
    National Sports Forum Industry pioneer Ron Seaver talks about the 2000 National Sports Forum, what makes a great promotion and eating at Denny's.
  • WNBA and NBA Game Operations
    Phoenix Suns and Mercury game operations director Felisa Israel. (1/99)
  • The Ultimate Spots Fan, Matt Malm
    365 days on the road, every day watching a sports event.  That is the challenge before Matt Malm.  
  • More with the Ultimate Sports Fan
    Matt is the Ultimate Sports Fan who has been criss-crossing the country seeing an event every day since last January.  Matt shares his favorites and thoughts on what he's seen in his unprecedented second Gameops.com  interview.
  • Promotions 
    Jady Regard and Scott Hesington from the ECHL join us for the February Interview to talk about 2 great promotions, Elvis Night and how to be a Millionaire. 
  • EventMagic Magazine
    Managing Editor Shirley Allen joins us for the November Interview and talks about the magazine.
  • EnterSport Convention 2000
    We talk with the DCB Group and follow their preparations for year two of the EnterSport Convention.   
  • Pyro in Sports
    Zenith Pyrotechnology President Steven Dobo on pyro in sports and entertainment.
  • Blimps
    Blimps and new advancements in RC Video for blimps with Eye in the Sky's Glenn Stensrud.
  • Using Celebrities to Draw a Crowd
    Bart Rogers of the Peoria Rivermen discusses their success in using Celebrities to draw new fans to their games.
  • Internet Resources
    SportsRocket.com exec Jay Harris discusses how application service providers can add value to your team web sites with interactive games for fans.
  • Conventions
    EnterSport '99 Creators Cheryl Benson-Guanci and Debra Belinsky. (4/99)
  • Premium Items
    Howie Gold from HA LO discusses industry trends and hot new products

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